from the inside out

"Looking at your world from the inside out" - that is the tag line of Tenvision Ultrasound - a business that approached us last year looking for a graphic design company to help them with their brand. They are a great group of professionals with over 20 years of combined experience under their belts.

As good as their business was, they really wanted to increase their market share in the local healthcare community. We put our heads together and came up with a new logo that represented their broader vision for the company. Based on that identity, we developed an ad campaign to show off their experience. A couple of team players even made it into the photoshoot and they were total naturals!

behind the camera

This summer I met a wonderfully talented photographer named Mary Claire Crow. She is a very cool chick and we immediately hit it off. The timing was perfect because she was looking to update her identity materials and I was looking for a wedding photographer. Tenn Hens was happy to oblige and it was a joy to work with a fellow creative.

We started with a new logo and color palette. She wanted an elegant and serene look that complemented her artistic style. She mainly shoots weddings and children so it needed a sense of whimsy, while keeping the color palette crisp. Mary fell in love with the vintage style of letterpress after seeing my invitations so we had die-cuts made of her stationary for the embossing process. Finally, we created a sign for her cool studio space in Old Hickory.
Please check out her exquisite body of work maryclairecrow.com or maryclairecrow.squarespace.com

Big Winner!!

Recently, Bonnie and I attended a Ladies Who Launch luncheon in Franklin. We always meet interesting people at their events and often see a few familiar faces. It's a great way for Bonnie and I to get out of the office and network. At the event last week, First Farmers & Merchants Bank was giving away incubator spots to a select few lucky winners. And guess who was the first winner!! Me! Bonnie gets to go with me of course. We can't wait to get started this Thursday. To learn more about Ladies Who Launch and their incubator sessions visit www.ladieswholaunch.com