a clear vision


I believe we've posted about this project before, but now it's even better than the first go round. Our client, Tenvision, needed to order more tri folds we'd designed for them. This time though, they really wanted to improve the durability of the folded sections and change paper stocks. So, we tinkered around with a couple of ideas and between us and our fabulous printer's suggestions… a new and improved folder was born. It's sturdier to hold the notepad & the un-coated, thick paper we choose showcases the embossed (raised) cover beautifully. The logo was embossed and the word "ultrasound" was blind embossed, creating a beautiful silhouette. We're always open to improvement and in this case, revisiting an existing idea in a new way, produced an even better result.